Summertime is here! And that means choosing a few great books (or magazines) to take along on vacations…to help your business.
Here are a few recommendations:
- Marketing to Women: How to Understand, Reach and Increase Your Share of the World’s Largest Market Segment by Marti Barletta
- How to Run Your Business Like a Girl: Successful Strategies from Entrepreneurial Women Who Made it Happen by Cogswell Baskin
- Crucial Conversations: Tools for Talking When Stakes are High by Kerry Patterson, Joseph Grenny, Ron McMillan and Al Switzler. One woman entrepreneur swears the book saved her partnership.
- The Naked Truth: A Working Women’s Manifesto on Business and What Really Matters by Margaret A. Hefernan
If reading magazines is more your style, try:
And of course my summer favorite, Gift from the Sea, by Anne Morrow Lindbergh. It always gives me inspiration.
What are some of your favorite summer biz reads?
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June 10, 2009 at 1:40 am |
Thanks for the list, I just signed up for the summer reading program at our local library and could use some suggestions!
I recently read "Good To Great" by Jim Collins. A great book to help bring focus & clarity to your business.
Last year I read "Buzz Marketing" by Mark Hughes. This is a fun read (for a marketing book).
I am currently reading "Real You Incorporated". I plan to re-read and do some of the exercises. This is another good book for "focus & clarity" through introspection.